About & Contact
My role is to help my team do their best work.
Over the course of my 20-year career I have been instrumental in the ideation, design, and launch of countless successful digital products for employers and clients including: MTV, Vh1, Louis Vuitton, Dior, Fendi, Marc Jacobs, Celine, Restoration Hardware, Bed Bath & Beyond, T.J.Maxx, LendingHome, Booking.com, Bank of the West / BNP Paribas, Serena & Lily, Aerosoles, and rue21.
I have focused the last 15 years of my career honing my craft as a leader in design & technology organizations where building and leading diverse teams of designers, product managers, and engineers is my greatest joy. In brief, my role is to help my team do their best work. With that simple goal, I find consistent success in designing and building great products and guiding brands through rapid growth.
A few endorsements
“Through many high pressure situations. Count on Avery to deliver”
— Nick Rockwell, Chief Technology Officer at The New York Times
“We never would have been able to execute without Avery’s seasoned and experienced guidance, proactive solutions and problem-solving skills”
— Alex Josephson, Global Head of Twitter Next at Twitter, Inc.
“He is one of those rare individuals with the ability to simplify ideas and turn them into action. He is always looking for ways to innovate and accelerate our progress everyday.”
— Ian Sears, Founder Stealth Startup, former Global Divisional President at Ralph Lauren.
“Projects were completed at blazing speeds due to his unique leadership style, which brings about unheard-of team productivity while keeping things fun for everyone involved.”
— Joe Garcia, President at New Elevation
“Avery has some serious leadership Kung Fu. He’s helped me do the best work I can and keeps the whole team on target while maintaining a relaxed atmosphere. Sounds hard but somehow Avery makes it look easy.”
— Ben Chinn, UI Development Leader at Restoration Hardware
“(Avery is) truly a consummate professional, very skilled while being personable and approachable. His team was highly motivated and very productive, which made our fast-paced environment all the more enjoyable to work in.”
— Steve Louk, Senior Art Director at Razorfish
“(Avery) was widely regarded as the go-to guy for important initiatives. His technical acumen factored heavily in this assessment, but it was his poise, good humor and ability to parse complexity of various stripes (technical, organizational, business) that distinguished him most demonstrably from his peers.”
— Dale Hannon, VP of Product at OpenSlate
“Avery is both thoughtful and particular in all candidate selection. Not only is top talent important to him, but personality and cultural fit are never compromised. I had several candidates accept our offer because of their excitement and enthusiasm to work for such a smart and dynamic leader!”
— Christina Gee, Director of Recruiting at Clif Bar & Company
